Identify a customer segement and their pains and gains
Understanding your objectives
Once we have an understanding of your goals, audience, and competitors, we begin brainstorming actionable solutions.
data and trends
Analyzing data and trends
Screen the market and see what competitors do. Then understand their angles on target audience and problem statement.
groups and value
Brainstorming prospective target groups and value propositons
Throughout the process, we develop high-probability hypothesis, develop assumptions, and utilize your feedback.